From London Free Press Article by Randy Richmond Sat Nov 2nd, 2013
Fitness fanatic and trainer Brody McVittie has a dream of letting it all go.
“In a perfect world, I’d love to be the guy that sits at home in a bathrobe and write and make money.”
He laughs at the suggestion that would make him out of shape.
“Absolutely. There’s a certain self-destructiveness associated with really really good writers. So I look forward to embracing that,” he jokes.
But then he adds he couldn’t live without working out.
“To me it kind of centres me. I can’t get through my day.”
It’s taken years for McVittie, 34, to reconcile his love of fitness and of writing, but now the two have been successfully wed in a book about fitness heading to a fitness club near you and iTunes.
Born and raised in the Aylmer area, McVittie has always focused on physical and mental workouts.
“Growing up, journalism interested me and so did fitness, so I was going to do a career in one or the other and I just kind of ended up dabbling in both.”
McVittie took broadcast journalism at Fanshawe College but found jobs were scarce, especially in the London area.
He moved to the fitness industry, got certified as a personal trainer and opened p a gym in Tillsonburg with a friend.
After a few years of that, he worked in other gyms before going to the Athletic Club, the chain of 10 Ontario gyms stretching from Amherstburg to Thunder Bay and Ottawa.
He kept writing, two novels titled Lion and Lamb and Writing in & of Color, and dozens of columns and blogs.
That led to creation of The Meathead Manifesto, subtitled Bad Advice on working out, relationships, nutrition and other stuff.
McVittie’s joking, of course, that the advice is bad, especially when working out and working up the nerve to ask out women.
The collection takes a tongue-in-cheek approach to physical and emotional fitness he hopes will appeal to men for obvious reasons and women as well.
“The bulk of the articles boil down to the fact that as men, it’s pretty well our fault for everything. We are deeply flawed creatures. So I think a woman can certainly appreciate that.”
He spent months getting his first novel and this latest book on iTunes, and he has a cautionary tale for writers trying to break into the Internet.
“That was a challenge to say the least.”
Though he had a publisher helping convert the book into Apple format, McVittie had to figure out its price, including taxes, in different currencies.
“It was a lot of research and a lot of legwork. As an author, I’m not the most mechanical thinker. so this was more daunting than writing a novel.”
He’s counting on fans to review the book on iTunes to get on the front page, or new and hot list.
The Athletic Club chain has agreed to carry the hard copy of his guys’ manifesto.
That makes McVittie nervous.
“For a long time, I wouldn’t tell people I write. There are certain connotations with being a personal trainer, you know being a type A personality.”
Now there’s no hiding his other side, considering the gym is where the book will be sold.